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Viewzi Offers New Look at Visual Search
Tue, 01 Jul 2008
If you re tired of standard search results that yield ten blue links per page there are any number of visual search engines that can change the way you look at the web. But none offer quite the variety of Viewzi. Not content to provide one version of a visual interface on search Viewzi offers more than a dozen....

Choosing the Domain Name of Your Dreams
Mon, 30 Jun 2008
Your domain name should be the most memorable part of your business. Many web site owners struggle with this important decision or lament that all the good ones are taken. I can t tell you how to create the next Amazon or Google but I can offer a few pointers on creating a domain name....

Answers.com Takes New, Old Approach to Search
Wed, 25 Jun 2008
Is asking a simple question and getting a simple answer too much to hope for from today s search engines For the most part it seems that way. But Answers.com is trying to change that. The three-year-old search engine hopes to give answers to your natural language queries that will keep you coming back....

Yahoo: Phoenix or Zombie?
Tue, 24 Jun 2008
Well before Microsoft and Yahoo started discussing a merger that later fell apart the venerable search engine seemed a little lost in its journey to an uncertain future. As we look at the latest news surrounding Yahoo we can ponder what kind of soul stands revealed by the company is it a phoenix or a zombie Will the deal with Google save it and if not what s next ...

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SEO Plagiarism
Wed, 02 Jul 2008
Over the past few weeks, I've had a few run-ins with plagiarism in various forms and thought I'd take the opportunity to have a little rant about it. My hope is that by discussing it, people will become more educated about the issue and perhaps it will become a little less rampant online.

I Google, Therefore I Am Losing the Ability to Think - Forum Thread of the Week
Wed, 02 Jul 2008
High Rankings forum members discuss a Guardian article by John Naughton (who was writing about a Nicholas Carr article in The Atlantic), which talks about how we seem to be losing our ability to concentrate for long periods of time. And apparently, the Internet is to blame!

HRA Wrap-up 234
Wed, 02 Jul 2008
There are still a few seats for our SEO Lunch and Learn on July 18th. If you're in the Boston/Framingham area, please join us, we'd love to meet you.

Getting and Keeping Clients and Customers
Wed, 11 Jun 2008
Today's article is a bit off-topic as it talks about how the little things you do can make a big difference in obtaining and keeping your search marketing clients.

Improved Google SEO Documentation
Wed, 11 Jun 2008
Google's Matt Cutts has informed us that they've improved many things in their SEO documentation, including what they've written about robots.txt, IP delivery/geolocation vs. cloaking, the nofollow attribute, doorway pages and more.

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Top 4 reasons why your Google rankings have dropped
Tue, 01 July 2008
Most webmasters face this problem sooner or later. The rankings of your website on Google have dropped and you don't know why this happened. Read this article to find out why this could happen to your website.

Does your CTR influence your Google rankings?
Tue, 24 June 2008
Google uses the click through rate to rank the paid search results. The more clicks an ad gets, the higher it will be ranked in the search results. Does Google also use this method for the regular search results?

Can your business afford a quick and easy SEO solution?
Tue, 17 June 2008
Webmasters want quick and easy solutions to their problems. Most people want to get high rankings in Google and they want these rankings now. Here are the most popular quick fix solutions.

Does your website have no or the wrong Sitelinks in Google?
Tue, 10 June 2008
More and more websites get Sitelinks in Google's search results. What are they, how can they help your website and how can you influence which links Google will use for your Sitelinks? What can you do if Google displays the wrong links?

All you need to know about duplicate content
Tue, 27 May 2008
Although there is no such thing as a general duplicate content penalty it is difficult to get high rankings for a web page which contents can also be found on other web pages. What do search engines do with duplicate content and how can you avoid problems with duplicate content? All you need to know can be found in this article.

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Adobe partners with Google, Yahoo for improved flash search
Wed, 02 Jul 2008
Adobe Systems has partnered with Google and Yahoo to improve search results for content within Flash-based rich Internet applications and dynamic content. To achieve this goal, Adobe has provided both search engines with optimized Adobe Flash Player technology in order to improve the indexing of the Flash file format.

Microsoft acquires natural language technology company Powerset
Wed, 02 Jul 2008
With the goal of taking its Live Search property to the "next level," Microsoft has acquired the natural language technology company Powerset for an undisclosed amount.

The virtuous (or vicious) Google data machine
Mon, 30 Jun 2008
Ten years ago this September, Sergey Brin and Larry Page were about to set up offices in a garage. Their Web site, Google.com, delivered results for 10,000 searches a day. By 1999, that figure had jumped to 3 million. Today, Google processes hundreds of millions of searches each and every day. If this is a staggering number, consider that behind each and every search query is a set of consumer data, and it is access to this data that puts Google into a league of its own.

Hotels of the World tasks Didit with the SEM for its brand
Mon, 30 Jun 2008
Leading Interactive Reservations LLC has chosen Didit to manage search engine marketing for its brand, Leading Hotels of the World. After talking to "several agencies" and a successful pilot period, the company "felt that Didit had the right combina­tion of skills," according to Tim Peter, managing director of Leading Interactive Reservations LLC.

Fusion search: How you can find the right mix of data
Mon, 30 Jun 2008
With increasing costs and competition in search, marketers must continue to be creative to achieve a high return on advertising spend. One answer may be fusion search, which is a method of "fusing" data to execute multiple search techniques simultaneously.

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See also...

Search Engine Optimization
Search engine optimization of the entire Web site.

Body Copy
Optimizing the the actual text of the page for better search engine placement.

Meta Tags
Optimizing meta tags for high search engine ranking.

Controlling Web crawlers
How to instruct Web crawlers (search engine spiders) what to do when they visit your site.

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